Afroja is a digital fashion designer and the founder of NEOMODEST, a pioneer fashion brand in London that specializes in AI-generated phygital modest fashion. She has been working on AI fashion since 2021 and her designs have been featured in different media including TV shows, magazines and blogs. Fashion has always been an inspiration for her but she has always wanted to use it for good purposes. From that perspective, she launched her e-commerce fashion brand that promotes inclusion, innovation and sustainability. She uses AI tools to co-create inclusive designs for women and girls. Coming from a legal background, she’s been trying to show the intersection of fashion and human rights including diversity in fashion.
